custom AMS system development
Kateryna Monastyrska Kateryna MonastyrskaHead of Sales and Marketing

Custom AMS insurance software: Benefits and features

In our high-tech-driven age, ignoring IT advancements spells lagging hopelessly behind your competitors and losing customers by the dozen. Realizing this, companies across all industries invest heavily in professional and client-facing software innovations.  

The insurance field moves in the wake of this trend, with insurance organizations embracing digitalization on an ever-growing scale. They launch brokerage solutions and healthcare insurance apps, leverage the power of artificial intelligence for fraud detection and claims management, harness AI-fueled analytics products, etc.  

One more digital instrument that can become a game-changer for insurance firms poised for business success is a custom insurance agency management system (AMS). Let’s find out what a custom agency management system is and why it is important for organizations in the domain to have robust AMS insurance software in place.  

What is an agency management system?

An AMS is a comprehensive multi-functional enterprise solution that acts as an organization’s major information hub. It is a virtual venue for collecting, storing, and organizing customer-related data. Dossiers kept in an AMS typically contain contact and contract information, enabling personnel to track current clientele and augment customer service.  

AMS software dates back to the early 1980s when it was an on-premises product requiring regular upgrades. Since then, it has undergone revolutionary changes and turned into a cloud-based software-as-a-service solution. Such transformation ushered in security, scalability, flexibility, and minimal hardware acquisition and upkeep costs.  

Need a custom solution for your agency? We offer custom insurance agency management systems.

vitaminise web portal for insurance

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insurance policy purchase

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claim reporting

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clinic search

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Benefits of agency management system software

A customer relationship management system can also perform many of these functions. What are the differences between AMS and CRM? 

AMS vs CRM: Comparing two systems

As a vendor specializing in custom CRM development, DICEUS can reveal four characteristics that distinguish AMS from CRM. 

  1. AMS has a greater scope. As a rule, CRM is geared toward some major business aspects. AMS has no limitations as to the sphere of application. It can handle the automation of any pipeline procedures – from implementing policy updates to sending birthday emails.  
  2. AMS is an all-in-one solution. CRM can rely on several platforms or software applications to do its job well. AMS functions as a single product that covers all data and workflow management aspects in one service. 
  3. AMS is a niche product. It is fundamentally an insurtech solution. Due to the fine points of its design and development, AMS insurance software is honed to operate in this domain. CRM has a broader application range and can be onboarded by organizations from all business areas.  
  4. AMS can be tailored to various industry fields, while CRM is industry-neutral. Despite being originally an insurance agency management system, AMS software has significant customization potential. During its set-up stage, developers can configure the system to cater to the individual needs of a specific company.  

Given the diversity and volume of data it is called to organize, AMS suits insurers better. What should you look for while implementing AMS software for insurance? 

Key features of insurance agency management system software

Having delivered multiple insurance agency management software projects, DICEUS experts know what such systems’ mission-critical functionalities are.  

insurance agency management system

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insurance agency management system

To build the best-in-class AMS containing all these and any other features you need for the efficient functioning of your insurance agency, you should hire a competent IT vendor. The qualified and certified specialists of DICEUS have long-time experience and the necessary technical expertise to deliver a custom insurance agency management software product of any scope and complexity within time and budget. Drop us a line to obtain a high-end insurance AMS that will boost the efficiency and productivity of your firm. 

Summing it up

As part of the comprehensive IT ecosystem, an agency management system is an all-in-one data hub where insurance companies store information about their clientele. When implemented as a cloud-powered SaaS solution, AMS is a second-to-none instrument for maintaining accurate dossiers, automating manual tasks, mitigating operator errors, increasing collaboration opportunities, providing business insights, and more. 

To make the most of insurance AMS, you should fill it with relevant features (dynamic forms, customizable workflows, collaborative editing, real-time reporting, integrated accounting and email capabilities, mobile access, and the like) and hire a high-profile IT vendor to create a bespoke solution that will address your insurance agency’s unique needs. 


What is custom AMS insurance software?

This is a bespoke cloud-based enterprise solution that serves as a single digital venue for collecting, storing, and organizing information an insurance agency operates in its shop floor processes. As a rule, such dossiers contain contact data of the clients and details of their policies, but the organization may commission additional capabilities and integrations for their AMS. 

How does custom AMS insurance software differ from standard AMS solutions?

Boxed solutions of this type contain only garden-variety features that suit an average insurance agency. By commissioning a made-to-order AMS, you can tailor the capability roster according to your company’s needs, fill it with unique functionalities, and integrate it with the platforms and third-party systems you want. As a result, you pay only for the features you will use in your pipeline operations.  

What functionalities does custom AMS insurance software typically include?

The choice of features is conditioned by the specifics of the agency that orders the implementation of AMS. Insurance organizations can’t do without dynamic forms, customizable workflows, real-time reporting, collaborative editing, integrated accounting, email, and social media tools, and reliable communication instruments. Other features can be added at the customer’s discretion.

How does custom AMS insurance software benefit insurance agencies?

With a smoothly functioning AMS in place, insurance companies can maintain organized business records, automate the lion’s share of manual tasks, reduce human-driven errors, generate policy options, increase collaboration opportunities, facilitate remote work, obtain operational insights, sustain constant social media presence, and more. 

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